Sunday September 11th
The CPE Classic, ODKC and CKC along with CRUMPS Naturals is excited to present to the attendees and CKC members this great Ltd Breed Show highlighting the Best in Show of our own Canadian Indigenous Breeds. Participants of this LBS will include the Canadian Eskimo, Labrador Retriever, Nova Scotia Duck Trolling Retriever, Newfoundland Dog and Flat Coated Retriver all competing for the title. This prestigious title will also carry with it the honorable mention as the "Official" ambassador for the 2017 CPE Classic. Included in this prize awarding is a generous cash prize, sponsorship opportunity, CRUMPS prize pack and the inaugural CPE Classic Cup. When looking into the relationship of bringing together a Canadian contingency of the CPE Classic Canada's premier pet event, the Canadian Kennel Club, the Oakville & District Kennel Club it was an honor to bring into this group CRUMPS Natural pet treats. CRUMPS is as true a Canadian family company like no other. The company name says a lot. "Crumps'" plural because they are a family owned business with more than a few Crumps taking time to make sure the product your dog or cat consumes is of superior quality each and every time. "naturals" because everything we sell is 100% all natural product. There is not and never will be fillers, additives, preservatives or colours added to any product sold by Crumps' Naturals. This you can count on from good Canadian hearts!
Canadian Eskimo DogA dog of the Canadian Arctic, the Canadian Eskimo Dog is called 'Qimmiq' by the Inuit. The breed proved popular with Arctic explorers and earned a reputation as a sled dog that could pull the heaviest loads over the greatest distances on the least amount of food. As snowmobiles gained favour, the number of Eskimo Dogs declined dramatically. In the 1970s, a project headed by William Carpenter and funded by The Canadian Kennel Club, the Canada Council and private individuals saved the breed from extinction.
Labrador RetrieverThe Labrador descended from dogs taken to Newfoundland by explorers, fishermen and settlers and evolved by natural selection. The breed was known by several names, among them the black Water Dog, the Lesser Newfoundland and the St. John's Dog. Excellent retrievers of fish and game, they often sailed with the fishermen and in the early 1800s, English sportsmen acquired a few of the hardy dogs off the fishing boats. The British further developed the breed by crossing it with other sporting dogs, notably the Flat-coated Retriever, the Curly-coated Retriever and the Tweed Water Spaniel. It wasn't long before the Lab took over as Britain's most popular gun dog. The breed was first recognized by The Kennel Club (England) in 1903. In addition to its prowess as a gun dog, the Lab has distinguished itself as a police and war dog as well as a guide dog for the blind.
Nova Scotia Duck Trolling RetrieverYarmouth County, Nova Scotia, is the home of the Nova Scotia Duck Tolling Retriever, for many years one of Canada's best-kept secrets. Tolling is a technique used to entice game to approach within firing range by arousing their curiosity. It's a trick used by the fox and when hunters saw how well the on-shore antics worked, they developed a dog to do the same thing. The Tollers were a mixture of retrievers, spaniels and setters with a possible farm collie cross thrown in. The breed was perfected in the latter half of the 19th century and was known as the Little River Duck Dog. After many generations of pure breeding, it was recognized by The Canadian Kennel Club in 1945 and christened the Nova Scotia Duck Tolling Retriever.
Newfoundland DogThere are differing opinions on how the Newfoundland breed came about. Some believe the breed's progenitor was the Tibetan Mastiff, which may have migrated to both Newfoundland and Scandinavia. There are those who theorize Leif Ericsson brought the Viking "bear dogs" with him when he arrived in Newfoundland in AD 1001 and they mated with the dogs of the Maritime Indians. There, the giant black dogs evolved in comparative isolation. During the 19th century, the breed became a European status symbol and at one time, Newfies were the most popular import to Great Britain. The breed was used to re-establish the Alpine rescue dogs at the Hospice of St. Bernard after their numbers were decimated by a distemper epidemic. In Britain, the black and white variety became known as the "Landseer" after the famous artist who featured the breed in his painting, A Distinguished Member of the Humane Society.
FlatCoated RetrieverCredit for the development of the Flat-coated Retriever is given to a sportsman, S.E. Shirley, whose other noteworthy accomplishment was the founding of The Kennel Club (England) in 1873 when he was just 29. How the Flat-coat was developed is not clear but it's thought the breed may have originated from crossing continental water dogs, the Newfoundland and land spaniels combined with Collie breeding to add to working ability and straighten the coat. Until World War I, this was the most popular of show dogs in Britain as well as a favourite in the field. Then sportsmen turned to the Labrador and Golden Retrievers. Part of the reason might have been credited to H.R. Cooke whose Riverside Kennels dominated the breed in England for 60 years and proved a discouragement to other breeders. There has been an upsurge of interest in the breed in the last two decades but the Flat-coat remains a 'distinctive minority'.
The CRUMPS Story
In 2006, Joe and I returned to Ontario, where we were both born and raised, after living in the United States for five years. Caledon seemed like the perfect place to raise our young family. Within the year, a unique business opportunity fell into our laps and the decision was made to purchase a small dog treat company. Joe embodied the entrepreneurial spirit needed to take an idea and turn it into a thriving business while I, a former teacher and stay at home mother of four, went along for the ride. After researching the pet treat category further, we quickly realized there were not many companies in Canada making single ingredient dog treats. The brand we would establish would specialize in quality, natural dog treats with the fewest ingredients, sourced only within Canada or the United States. Within the month, The Crump Group was incorporated and the Crumps' Naturals brand was born.
Outfitted with a 20' cube van truck, a commercial oven, refrigerator and meat slicer, we began production in our garage in Caledon, Ontario. While Joe busied himself with sales calls by day, and a full time job by night, I sliced, baked and packaged liver while managing a busy household. In the early days a small following of Canadian Veterinary offices and independent retail stores provided the much needed "bread and butter" to support our newly formed company.
Before long, the orders grew and a few friends were hired to help. By 2009, the packaging was re-designed, an addition was made to the existing garage and a couple of more ovens were added. Around this time, the Caledon Farms brand was established specifically for grocery and mass. Over the years, Joe and I would attend many trade, distributor and consumer shows to build both brands in Canada and the U.S.
By 2010 we outgrew our humble beginnings and moved to a 6,000 square foot space in Caledon, Ontario. More ovens were added along with our first plant manager, office controller and additional production crew. In November of 2012, we underwent restructuring and sold a portion of our shares to a group of venture capitalists. With additional capital, we were able to quickly scale the business and in 2013 we relocated to a larger facility in Brampton, Ontario.
With the goal of obtaining food safety certification in mind, the facility was completely renovated to accommodate and support a rigorous food safety program. In February of 2014, we obtained a globally recognized food safety certification (SQF, Level 2) which we work hard to maintain and continually improve upon.
In May of 2014, we attended Interzoo in Germany, one of the largest pet industry trade shows in the world, where we were finalists for an Innovative Products Award.
A lot has changed since our modest start in our garage in Caledon, Ontario, but a great deal has remained the same. The Crump Group maintains a family feel with Joe and I at the helm, our children pitching in at various consumer shows, and a fantastic group of people dedicated to our company's success. The Crump Group will continue to create new products that are made from very few ingredients, while maintaining the integrity we have built our brand upon. We very much look forward to what the future brings.
We thank you for your support.
Joe and Margot Crump